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 movinglife.co.uk

UK compliance audit.

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18
Compliance Score

How the score was calculated

Starting score
100
3 critical findings
−75
1 medium finding
−5
1 low finding
−2
Final score
18

AI Analysis

The website loaded 7 non-essential cookies and 6 tracking requests from external providers before any consent option was shown, and no "reject" option was available to

Fix these first

3 priorities
  1. 01
    CRITICALcheck_initial_cookies

    Found 7 non-essential cookies (showing first 5): [localization _uetmsdns __ctmid __ctmid ct361301]...

  2. 02
    CRITICALcheck_pre_consent_trackers

    Site fired 6 tracker request(s) from 2 provider(s) before any consent option was offered: Google Tag Manager, Microsoft Clarity

  3. 03
    CRITICALfind_reject_button_fullpage

    No 'reject' button found on the page

Report Details

Playbook
UK Cookie Compliance
Domain
movinglife.co.uk
Started At
20 Jul 2026, 08:31
Duration
6m 8s
Total Checks
38
Report ID
w8b5MIOXcmy4

Check Results

Data Capture

3 checks All passed

capture_html_initial

INFO

Captured HTML (506674 bytes) from https://movinglife.co.uk/

Captured HTML:

View rendered (opens in new tab)

screenshot_initial

INFO

Screenshot captured

Screenshot Evidence:

Screenshot evidence for screenshot_initial
Click to view full size (opens in new tab)

capture_cookies_initial

INFO

Captured 8 cookies

Captured Cookies:

View full list (opens in new tab)

Pre-Consent Cookies

2 checks2 failed

check_initial_cookies

CRITICAL-25

Found 7 non-essential cookies (showing first 5): [localization _uetmsdns __ctmid __ctmid ct361301]...

localization
_uetmsdns
__ctmid
__ctmid
ct361301
movinglife-_zldp
movinglife-_zldt

Non-Essential Cookies:

localizationunknown12mo

"Cookie purpose could not be determined from available information"

_uetmsdnsunknown12mo

"Cookie purpose could not be determined from available information"

__ctmidunknown29d

"Cookie purpose could not be determined from available information"

__ctmidunknown29d

"Cookie purpose could not be determined from available information"

ct361301third_partySession

"Third-party cookies are not considered essential"

movinglife-_zldpunknown1y

"Cookie purpose could not be determined from available information"

movinglife-_zldtunknown1y

"Cookie purpose could not be determined from available information"

PECR Regulation 6(1)

Cookies (except strictly necessary) require user consent BEFORE being set

View guidance (opens in new tab)

check_pre_consent_trackers

CRITICAL-25

Site fired 6 tracker request(s) from 2 provider(s) before any consent option was offered: Google Tag Manager, Microsoft Clarity

PECR Regulation 6(1) & UK GDPR Article 6

Loading third-party trackers (Google Analytics, Facebook Pixel, etc.) before consent is a PECR violation regardless of whether they set cookies

View guidance (opens in new tab)

Cookie Consent Banner

6 checks All passed

find_banner

INFO

Found consent banner via vision (height: 96px)

PECR Regulation 6(2)

Clear and comprehensive information must be provided about cookie use

View guidance (opens in new tab)

find_cookie_banner

INFO

Cookie consent banner detected on page

verify_banner_visible

INFO

Element visibility is true as expected

screenshot_banner

INFO

Screenshot captured

Screenshot Evidence:

Screenshot evidence for screenshot_banner
Click to view full size (opens in new tab)

extract_banner_text

INFO

Extracted 100 words

check_banner_content

LOW

Cookie banner provides sufficient information to users about cookie usage

PECR Regulation 6(2)(a)

Cookie notice must provide clear, comprehensive information about purposes

View guidance (opens in new tab)

Cookie Controls

4 checks2 failed

find_reject_button_semantic

INFO

No cookie-related buttons found

find_reject_button_fullpage

CRITICAL-25

No 'reject' button found on the page

ICO Cookie Guidance

Rejecting cookies must be as easy as accepting them - a visible reject button is required

View guidance (opens in new tab)

find_accept_button_semantic

INFO

Found accept button: <button.cc-btn.cc-btn-decision.cc-allow> text='Accept'

find_accept_button_any

INFO

Accept cookies button found

AI Dark Pattern Analysis

2 checks All passed

check_dark_patterns_vision

HIGH

No specific dark patterns identified in cookie banner

EDPB Guidelines 03/2022 on Dark Patterns

Visual deceptive patterns including color manipulation and hidden controls are prohibited

View guidance (opens in new tab)

check_deceptive_buttons

HIGH

Button labels are clear and not deceptive

EDPB Guidelines 03/2022 on Dark Patterns

Button labels must accurately reflect their function without ambiguity or deception

View guidance (opens in new tab)

AI Content Analysis

3 checks2 failed

check_banner_quality_llm

MEDIUM-5

Banner content is not GDPR compliant; Low clarity score: 0/10; Low completeness score: 0/10

Cookie banner does not meet GDPR compliance requirements
Banner text is unclear or uses complex legal jargon that average users cannot easily understand
Cookie banner provides virtually no information about data collection and processing. GDPR Article 13 requires that users be informed about: (1) the identity of the data controller, (2) purposes of processing, (3) legal basis for processing, (4) data retention periods, (5) user rights including the right to withdraw consent, and (6) any third-party data sharing. This banner fails to communicate these essential elements.
Specifically missing: cookie purposes (analytics, advertising, etc.), third-party data sharing information, user rights to withdraw consent. Under GDPR, failing to disclose this information means users cannot give truly informed consent.

Banner Text Analyzed:

"This website uses cookies to ensure you get the best experience. Learn more Preferences Accept"
PECR Regulation 6(2)(a)

Cookie notices must provide clear, comprehensive information about purposes

View guidance (opens in new tab)

check_language_consistency

LOW-2

Language mismatch: page is but banner is

Cookie banner language () does not match the website's primary language (). GDPR Article 12 requires that privacy information be provided in clear, plain language that is easily accessible and understandable to the user. Displaying a cookie consent banner in a different language than the website content may prevent users from understanding what they are consenting to, potentially invalidating the consent.
PECR Regulation 6(2)(a)

Information must be provided in a language users can understand

check_cookie_purposes

MEDIUM

No cookies available for purpose matching

PECR Regulation 6(2)(a)

All cookies used must be disclosed and explained in the notice

View guidance (opens in new tab)

AI Accessibility Analysis

1 check All passed

check_visual_accessibility

MEDIUM

Banner meets visual accessibility standards (score: 60/100)

Equality Act 2010

Cookie banners must be accessible to users with disabilities including visual impairments

View guidance (opens in new tab)

Accessibility

1 check All passed

wcag_aa_scan

HIGH

No accessibility violations found (WCAG AA)

Public Sector Bodies Accessibility Regulations 2018, Equality Act 2010

UK websites must meet WCAG 2.1 Level AA standards; failure may constitute disability discrimination

View guidance (opens in new tab)

Report Generation

2 checks All passed

generate_summary

INFO

AI summary generated successfully

generate_pdf

INFO

PDF report generated: https://smesolutions.uk/artifacts/artifacts/30b62489-6cc9-476f-9a7c-55c26517cf0f/report.pdf

Full Compliance Report

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